Live Streaming Event - Event Organizing Trend in COVID-19
Jul 31, 2020Due to the effects of the Covid-19 epidemic, many events have been canceled or delayed due to the caution of limiting crowds to avoid spreading viruses. The COVID-19 virus outbreak has seriously affected economic and production activities around the world including the event industry.
However, there are still many events that use the form of an online live stream so that the public, guests can follow the event via the internet such as London Fashion Week 2020, F1 Bahrain race, TomorrowLand Virtual Music Festival... Thus, the live streaming event is becoming an event organizing trend in COVID-19. Let’s find out on AV Vietnam.
What is an event live stream?
Nowadays, a live stream is not a strange thing for people. The live stream is the term used to define the way that images and sound are streamed on the Internet, through applications to convey content in the most intuitive way to the viewer. In other words, live streams are the live broadcast of programs and events on the Internet or on social networking sites such as Facebook, Youtube, or TV broadcast. Livestream allows many people to watch live and reach out to the events instead of only certain guests in the event.
Benefits of a live streaming event in COVID-19
Ensure the attendees for the planned event
Face up with the risk of lacking attendees for the events because of quarantine, many organizations have changed the form of their event to online streaming. The event is often planned for a couple of months and the attack of the viruses is unpredictable. Then, despite the limitation of interaction, AV Vietnam realized that live streaming is a perfect choice for organizing events to ensure the number of guests, especially with events that share information and knowledge such as product launches and conferences.
Reduce the risks of COVID-19
COVID-19 spreads through the air, so it’s dangerous to congregate in a place like in an event. Instead of moving to the crowd at the venue, the attendees just need to stay at home with an electric device like a smartphone, laptop, or TV to enjoy all the events. During the Covid-19, the live streaming event was a suitable substitute solution.
Reduce the costs of organizing an event
An online event will be absolutely more cost-effective than offline events. The budget for organizing offline events will include equipment, venue, traveling transport, food, tea break,... while you just need to set up the stage and live stream equipment for your online event.
Types of live streaming event
Live stream on social network
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High accessibility: Facebook has about 2.6 billion monthly active users, Youtube has about 2 billion monthly active users, TikTok has around 800 million monthly active users (according to datareportal.com), such a numerous number that you can reach.
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User-friendly platform: Just by a click on the smart electronics connected to the internet, users can easily stream live content quickly.
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Convenient content hosting: After live streaming on social networks, users can save it right on their personal page and those who missed the live broadcast will easily review them.
Live stream on mobile apps
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Professionalism and high security: Many apps designed specifically for organizations and businesses to serve specific business events and need high security.
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Personalization: Today, businesses and organizations tend to personalize their brand instead of using existing social networks or applications. Big companies have designed their own apps.
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Sponsored by media companies: Some typical applications such as Twitch, iHeartRadio... are the leading live stream platform for entertainment events.
Equipment required for a live streaming event
AV Vietnam understands that even live streaming events would need some necessary equipment. Let’s see what typical system we can provide you:
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Dedicated camera, this is an indispensable device in the live stream. However, to ensure sharpness, the camcorder must have HD resolution or higher. Some models that are commonly used live streaming services are Sony PMW 350, Sony PMW 300 Camera, Sony EX3 Camera, ... these are the models for vivid and realistic images.
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Accessories such as Tascam, mixer, radio, lights, network connection,... are also important accessories to ensure a stable connection, sound quality standards, reasonable lighting control, ...
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Besides, the anti-vibration device is also important in the live stream. Using an anti-vibration device to keep the camera from shaking, image quality is clear.
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Another device that is quite important in the live stream of the event is a video camera mixer. Because the live stream will have many different angles, cameras, and mixing video, images, audio is vital to create a livelier, more impressive live video.
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Live stream transmitter - is an important device to help connect the camcorder to a laptop. You can control and control this device with an online mobile control panel. Some commonly used live stream transmitters are Cerevi Liveshell 2, Liveshell Pro, Liveshell X,...
Live stream event with AV Vietnam
If you're looking for a partner to provide Live streaming services for your company's upcoming event, AV Vietnam is truly a reliable destination. With the experienced personnel and modern, specialized equipment, we are proud to be a professional equipment supplying company trusted by many partners.
The bottom line
After the post, hope you have an overview of this trend- live streaming event, which is considered the optimal solution for event organizers to respond to the impacts of COVID-19 as well as make the event market more dynamic and constantly innovating. Protect yourself against COVID-19. If you have any further questions or need help, feel free to contact us.
